Judging Books by their Covers, Madison edition

I spent the weekend in Madison, Wisconsin and had time to check out a few used book stores. I came across a few gems, but here are some photos of some of the books I didn't take home with me.


Lovely illustration with non-flamboyant Avant Garde typeface.


A typeface thesaurus with Serif Gothic (also designed by Avant Garde desiger Herb Lubalin) type for the title.


I thought this book was gonna be about coin collecting but it was actually a sleight-of-hand instructional manual. Hilarious. I can't remember the name of the font in the title but I think I have the Letraset sheet at home.


Whoever layed out this type HANDLED IT. So so fresh. This was also the first time I'd ever seen the word "equipotential."