Tuesday, November 25, 2008

Knudsen's Frozen Yogurt


Back in the late 1970s, my Uncle opened a frozen yogurt joint in New Orleans. Back at the time, it was truly a pioneering kind of move as most of the world, especially the Crescent City, had yet to be swept off their feet by this new dessert phenomenon. With the help of his brother (my father), he opened up Humphrey Yogart. Yes... that's what it was really called. I'll have to get a photo of the t-shirt on here some time soon.

So anyways, throughout the process of running a successful frozen yogurt establishment, my uncle and father acquired a great deal of frozen yogurt-related literature and promotional printed matter. While going through my grandparents' house in New Orleans a couple of years ago, I found a brochure from Knudsen's Frozen Yogurt with this overly-dramatized illustration of a frozen yogurt orgy.


Click for larger view

3 comments:

Jeremy said...

i want to explore every inch of that yogurt mountain with my tongue!

Mike Davis said...

Is that a Ludacris lyric?

C-Rocka said...

Damn that illustration of the treats is sick. I can't wait to see the tee.