Monday, November 24, 2008

LOGO WARS II

After Lubalin's legendary L'eggs logo stomped out Judge's in round 1 of Logo Wars, we're back for another matchup!

In this corner, we have some sort of elk designed for Harvey Dodds, a ski company from Montreal.



And in the other corner, we have what appears to be a reindeer. Whereabouts unknown!



18 comments:

Juice said...

Both are quite odd really. I like the eye of the animal in the second logo though. my vote is for the second, however it's guitar-head antlers are weird.

BaconIsGood4You said...

#1.

Jeremy said...

Ilike the timeless simplicity of the first elk. Yet I like the funky weird antlers of the second. Also the fact that it is in a circle would make it way easier to use as a logo. However there is still something about the first that I just like more. So serious and slick.

Eric Carl said...

The second logo appears here and is credited as Jelen, Beograd, Jugoslavia:

http://www.flickr.com/photos/mr_carl/2342864506/sizes/l/in/set-72157604144345854/

Could have been an old city logo for Belgrade? No idea.

I think I prefer it over the fist though, just like how its contained in the out circle. ;)

Delicious Design League said...

Yeah, I'm gonna vote for 2 as well. It's pretty close though. I like how 1 has some kinda tough attitude. But 2 is just a bit more weird.

Unknown said...

Reindeer me thinks - something about it reminded me of the old Hoover logo?? http://tinyurl.com/5zp4bs

Armpit Studios said...

I like the elk logo better. It's a more fluid and unified form. And the antlers on #2 are from two different types or ages or somethings of reindeer - it should stick with one antler style, the pointy ones or the blunt ones.

David said...

wow. both good. I really like #1. Simple shape/line but very descriptive.

David said...

wow. both good. I really like #1. Simple shape/line but very descriptive.

Jon Johnson said...

I'm going for one, for the simplicity and fluidity.

The Pressure™ said...

Number one. For composition.

Sam's Myth said...

#1.

The antlers on #2 blow it.

Maynard said...

Number 1. The inside and outside radii of the snout are amazing compared the awkward indentation on number 2.

Delicious Industries said...

I do really like both of these contenders, but if I had to choose, it would be the elk - very clean and bold. Plus you just know there were a thousand versions of it before it got to looking so effortlessly simple.

MDR said...

#uno is the beez kneez. nice bold, simple, clean, straight to the point dopegnostical funk.

headache said...

To accurately critique the two, I think it would be helpful to include a bit more negative space around them, so as to bring more focus to the graphic.

That being said, I have to go with #1, though I think with a few adjustments it could be made more effective.

It starts with a single line width at the top and then throws that triangular shape in at the last minute. And it uses a rounded end to every stroke except for the one at the back of the head. Had it been more consistent, I think it would have been a bit more more effective.

Also, I think the head should face to the right, as right facing elements signify progress.

Like this: http://img385.imageshack.us/img385/1826/elkxq5.png

freshfish said...

Number 1 of course !

Bryan™ said...

number 1. i appreciate its simplicity
as well its weight.